Highly Targeted Marketing

How our special brand of marketing can help you.....

Got Wine? Want to get it reviewed?

Contact Us Below:

 For a low, monthly fee, our basic wine-review service provides the following:

  1. A strategy discussion to determine which is the best way to promote your wine to the media.

 2. A personalized media "hit list"  for your wine is created.

 3. Our office writes a custom press release highlighting your wine.

4. Upon your approval of the release it is e-mailed directly to the writers on your list plus transmitted on electronic news-distribution services.

 5. Dedicated telephone and/or email follow-up is provided to the identified writers.

 6. We contact your office to send samples where requested.

 7. Included are all major wine trade magazines, newsletters and websites such as but not limited to: Wine Spectator, Quarterly Review of Wines, Wine Enthusiast and Connoisseurs' Guide to California Wine.

 8. We provide a monthly detailed "media activity report" noting each media outlet that was contacted for your wine and the result.

Note: Enhanced levels of promotional service can be provided upon request.  Select newspapers and broadcast outlets are included for an additional fee.  All client activity is kept confidential.  Coverage is not guaranteed. To learn more about this opportunity, please contact us at:

                          jfinora@optonline.net


Many fortunes were made thanks to diligent marketing, a vehicle in which you maintain control of the message. You control who creates it, what it says, who it reaches and when the message appears. Whether it’s a print ad, a radio announcement or a web banner, your advertisement says a lot about you and your business. There is no effective one-size-fits-all marketing. There is only needs-and-research-based marketing. It can help you in such areas as:

  • Brochures
  • Custom publications/articles
  • Direct mail
  • Miscellaneous client-communications pieces
  • Print and radio ads
  • Product copy and collateral
  • Speeches and special event copy
  • Web copy and design.

   While every business, like every individual, is unique, marketing and media relations challenges often have common threads. Whether your goal is to build sales, gain exposure, increase market share, enter new areas, recruit quality candidates, raise capital, introduce a new product or service, promote key personnel or enhance a reputation, there’s probably a way we can help. If not, we’ll tell you so, but that’s very unlikely. At the least, we’ll give you some tips and techniques to make your marketing and media relations more effective. We’ll even give you a free copy of our exclusive report.  Even if you’re not in financial services, you’ll probably benefit from some of the information it contains – things I learned after spending 20+ years in this business. Simply provide the required information, arrange a no-obligation, confidential consultation, and you’ll receive a copy of the report once we meet to discuss your marketing and media relations goals.

 

Creativity – our cornerstone

Creativity is the word that summarizes our success in this business and why we are confident we can help you. We help a wide range of companies and individual advisors find the right marketing/media relations solutions, quite literally from Wall St. to Main St. How do we do it? By…

  • Listening to your concerns
  • Focusing on your goals
  • Frequently communicating with you throughout the development process
  • Providing an honest assessment of your marketing/media relations strategy
  • Finding unique solutions to your marketing/media relations needs.

   We guarantee we’ll provide you with innovative ideas and strategies while meeting your schedule and budget. We’ll treat your business with the respect and consideration it deserves by providing an honest assessment of how we can help it to grow. We only ask that you consider our ideas with an open mind and work with us to execute them.

   Known for providing keenly creative services, we’ve conceived, created and executed some of the most effective marketing/media-relations strategies for individual advisors and blue-chip firms. In fact, some of the material we created years ago is still being used by our clients. From basic promotional material like postcards and direct mail to cutting-edge web sites, we’re confident we can find your marketing and media-relations solutions.




 



 


Copyright . Joseph Finora. All rights reserved.